Plastic Free July® is a key initiative of the Plastic Free Foundation that works towards the vision of seeing a world free of plastic waste. From humble beginnings in 2011, the award-winning Plastic Free July campaign is the result of years of hard work.
In July 2019 alone, an estimated 250 million people across the globe took part in the challenge from 177 countries. An IPSOS survey revealed that 29% of people surveyed worldwide were aware of the Plastic Free July challenge and almost half of those chose to take part in 2018.
Plastic Free July participants:
- reduce their household waste and recycling by 23kg per person per year (almost 5%)
- contribute to a total saving of 825 million kg of plastic waste each year
- 9 out of 10 people made changes that have become habits/ a way of life.
Make an impact; join the challenge today!!